Senco Gold Ltd.

Financial

	Senco Gold	Rajesh Exports	Thangamayil Jeweller
Operational Metrics
Media & Entertainment
Advertisement Income as a % of Total Sales	1.97 %	n/a	n/a
Retail
Same Store Sales Growth	18.4 %	n/a	18.1 %
Quarterly Sales per SqFt	26392.91 Rs/Sqft	n/a	n/a
Number of Stores - Company Owned	103.0 .	n/a	n/a
Average Ticket Price - Gold Jewellery	73000.0 Thousand	n/a	n/a
Number of Stores - Franchise Operated	72.0 .	n/a	n/a
Financials
5 yr Average ROE	14.16 %	7.8 %	19.44 %
5yr average Equity Multiplier	3.03	1.99	2.78
5yr Average Asset Turnover Ratio	1.53	11.02	2.36
5yr Avg Net Profit Margin	3.16 %	0.38 %	2.94 %
Price to Book	2.6	0.36	5.34
P/E	30.98	90.81	54.58
5yr Avg Cash Conversion Cycle	137.32 Days	12.23 Days	116.12 Days
Inventory Days	116.58 Days	8.42 Days	111.95 Days
Days Receivable	3.31 Days	14.08 Days	0.48 Days
Days Payable	8.7 Days	17.13 Days	2.69 Days
5yr Average Interest Coverage Ratio	2.93	9.88	4.72
5yr Avg ROCE	21.85 %	9.18 %	26.22 %
5yr Avg Operating Profit Margin	7.2 %	0.46 %	5.31 %
5 yr average Debt to Equity	1.04	0.07	1.02
5yr CAGR Net Profit	38.31 %	-22.57 %	6.52 %
5yr Average Return on Assets	4.69 %	3.9 %	6.97 %
Shareholdings
Promoter Holding	64.38 %	54.55 %	61.53 %
Share Pledged by Promoters	0.0	0.0	0.0
Change in Promoter Holding (3 Yrs)	-4.1 %	0.5 %	-5.13 %
Change in Mutual Fund Holding (3 Yrs)	4.52 %	0.13 %	2.41 %

Business

	Senco Gold	Rajesh Exports	Thangamayil Jeweller
Product Wise Break-Up	Product Wise Break-Up Gold jewellery 85.11 Diamond and stones 10.93 Platinum jewellery 2.36 Silver jewellery 0.92 Diamonds 0 Silver Items 0 Gold Ornaments 0 Others 0.68	Product Wise Break-Up Platinum jewellery 0 Silver Items 0 Gold Ornaments 0 Diamonds 0 Silver jewellery 0 Diamond and stones 0 Gold jewellery 0 Others 100	Product Wise Break-Up Platinum jewellery 0 Silver Items 0 Gems & Jewelry 88.42 Diamonds 0 Silver jewellery 0 Diamond and stones 0 Gold jewellery 0 Others 11.58
Store Wise Breakup	Store Wise Breakup COCO 63.0 FOCO 32.0 Others 5.0	-	-
Location Wise Break-Up	Location Wise Break-Up India 96.03 Europe 0 Far East 0 Middle East 0 China 0 North America 0 Others 3.97	Location Wise Break-Up China 7.0 Far East 13.0 North America 18.0 India 19.0 Middle East 14.0 Europe 29.0	Location Wise Break-Up China 0 Far East 0 North America 0 India 100.0 Middle East 0 Europe 0
Location Wise Break-Up	Location Wise Break-Up India 96.03 Europe 0 Far East 0 Middle East 0 China 0 North America 0 Others 3.97	Location Wise Break-Up China 7.0 Far East 13.0 North America 18.0 India 19.0 Middle East 14.0 Europe 29.0	Location Wise Break-Up China 0 Far East 0 North America 0 India 100.0 Middle East 0 Europe 0
Asset Break-Up - Geography Wise	Asset Break-Up - Geography Wise India 98.62 Others 1.38	-	-