Cello World Ltd. benchmarking: Performance to industry peers

Financial

	Cello World	Bajaj Consumer Care	Safari Industries(I)
Operational Metrics
Financials
5 yr Average ROE	71.26 %	20.7 %	14.63 %
5yr average Equity Multiplier	2.58	1.18	1.48
5yr Average Asset Turnover Ratio	0.94	1.02	1.34
5yr Avg Net Profit Margin	15.33 %	17.35 %	5.3 %
Price to Book	2.93	10.62	7.03
P/E	23.85	42.15	46.7
5yr Avg Cash Conversion Cycle	133.58 Days	5.66 Days	26.21 Days
Inventory Days	89.22 Days	20.66 Days	78.22 Days
Days Receivable	108.35 Days	21.91 Days	38.02 Days
Days Payable	64.91 Days	49.93 Days	83.28 Days
5yr Average Interest Coverage Ratio	191.43	210.03	14.37
5yr Avg ROCE	84.98 %	25.1 %	17.05 %
5yr Avg Operating Profit Margin	24.74 %	17.86 %	10.54 %
5 yr average Debt to Equity	0.69	0.0	0.06
5yr CAGR Net Profit	17.51 %	-10.91 %	n/a
5yr Average Return on Assets	14.39 %	17.59 %	8.52 %
Shareholdings
Promoter Holding	75.0 %	42.97 %	44.7 %
Share Pledged by Promoters	0.0	0.0	0.0
Change in Promoter Holding (3 Yrs)	-3.06 %	3.62 %	-2.53 %
Change in Mutual Fund Holding (3 Yrs)	1.76 %	-0.24 %	11.77 %

	Cello World	Bajaj Consumer Care	Safari Industries(I)
Product Wise Break-Up	Product Wise Break-Up FMCG 100.0 0 Soft Luggage 0 Hard Luggage 0	Product Wise Break-Up Soft Luggage 0 Hair Oil 100.0 FMCG 0 Hard Luggage 0	Product Wise Break-Up Soft Luggage 26.0 0 FMCG 0 Hard Luggage 74.0
Segment Break-Up	Segment Break-Up Consumer Houseware 69.1 Writing Instruments and Stationery 15.9 Moulded Furniture and Allied Products 15.0 Luggage & Luggage Accessories 0	-	Segment Break-Up Moulded Furniture and Allied Products 0 Consumer Houseware 0 Luggage & Luggage Accessories 100.0 Writing Instruments and Stationery 0
Location Wise Break-Up	Location Wise Break-Up India 91.6 Outside India 8.4	-	Location Wise Break-Up India 100.0 Outside India 0
Distribution Channel	Distribution Channel Trade 74.9 Online sales 10.5 Export 7.9 Modern Trade 6.7	-	-
Operating Profit Break-Up	Operating Profit Break-Up Consumer Houseware 68.68 Writing Instruments and Stationery 16.93 Moulded Furniture and Allied Products 14.39	-	-
Asset Break-Up - Geography Wise	Asset Break-Up - Geography Wise India 100.0	-	-